Shaodong held the third schoolbag cultural festival: bags sell well in 89 countries and regions

On July 30th 2019, Hunan Shaodong City held the launching ceremony of the 3rd Schoolbag Cultural Festival and the charity donation activity of "Family Helping the Family, Helping Relatives and Mutual Aid for Poverty and Prosperity". On the spot, 26 poor students with excellent academic performance were donated 2,000 yuan in cash.

According to a reporter from the Contemporary Business Daily, this event was hosted by the Shaodong City Bureau of Commerce, Poverty Alleviation Office, China Post Group Shaodong Branch, Government Service Center and other departments.

At the same time, it will enhance and publicize the corporate image of Shaodong luggage and school bag, increase the regional brand awareness of Shaodong luggage, and build Shaodong into a well-known production and sales base for children school bags in the world.

Shaodong's luggage and bag goods industry started in the late 1970s. After more than 40 years of development, bags products have developed into more than 5,000 brands in 7 series, including school bags, backpacks, laptop bags, trolley bags, travel duffel bags, diaper & mommy bags, cooler bags, cosmetic bags, shopping bags. The bag industry has 421 registered trademarks, 15 well-known trademarks in Hunan Province, 15 well-known brand products in Hunan Province, 48 well-known brand products in Shaoyang City, and more than 20 brands such as "Hao Ayou", "Jinlong", "Qiantai" and "Golden Fox" have been established at home and abroad. The market enjoys a certain reputation.

As "China's bags goods and luggage production base", Shaodong has 3 cloth and leather accessories markets, 2 production parks, 2 product trading centers, more than 2,000 bag & luggage production and supporting companies, more than 1,700 sales companies, and 87,600 employees. With an annual output of 168 million luggage and bags, an annual output value of 8.016 billion yuan, ranking fourth in the country, exporting 320 million U.S. dollars, and schoolbag sales accounted for more than 70% of the domestic market share. In 2018, Shaodong’s bag & luggage production was awarded the “National Foreign Trade” by the Ministry of Commerce. Transformation and upgrading base".

Shaodong's school bags, backpacks, laptop bags, trolley bags, duffel bags, diaper & mommy bags, cooler bags, cosmetic bags, shopping bags and other bag products are exported to 89 countries and regions including Southeast Asia, the Middle East, South America, Mexico, etc. It is estimated that the export of luggage and bags this year will exceed 500 million US dollars.